Hreflang Validation and Testing: The Essential Tools to Test Whether Your Tags Work
When you launch a multilingual website, search engines need to understand which content version to show to which audience. ‘Hreflang’ tags handle this task, but they only work when you implement them correctly. I’ve seen many sites struggle with hreflang validation (most have errors), which results in wrong language versions appearing in search results or […]
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Voice Search Optimization: How to Rank for Voice Queries
More and more people access and search the web using their voice. Optimizing your website for these users is a big opportunity to attract more traffic, improve your online visibility, and stay ahead of the competition. In short, voice search optimization is an SEO strategy you shouldn’t miss out on. To help you capitalize on […]
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The Truth About Multilingual Blogging: Is It Worth It & How Should You Manage It?
Debating whether or not to start a multilingual blog? As with most things in life, there are both pros and cons to multilingual blogging. If you want to make the right choice for your website, you need to understand those pros and cons, along with how they apply to your unique situation. In this post, […]
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Finding & Fixing Duplicate Content: My Go-To Process (+ Tools!)
Duplicate content is an often overlooked SEO issue that can quietly hurt your rankings and traffic. To help you avoid that fate, in this post I’ll walk you through what duplicate content is, how it happens, how to identify it on your website, and the exact steps to clean it up, including duplication issues caused […]
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Hiring an In-House Translation Editor vs Freelance: A Complete Guide
Multilingual content is a cornerstone of a modern online presentation. Regardless of your exact niche, you’ll need help to reach a global audience. In fact, the same question comes up consistently for many of these businesses: should you hire an in-house translation editor or work with freelancers? I’ll explore both approaches in detail and help […]
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Starting SEO From Scratch? Here’s What I Wish I Knew at the Beginning (+ Extra Tip at The End)
This will be a tutorial on SEO basics for absolute beginners. If you feel like you don’t really know what SEO is, why it matters, and how to use it to improve the visibility and traffic on your website, this is the place for you. Below, we’ll cover exactly that. Follow along and you’ll walk […]
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What Are the Best Colors for Your Website? My Complete Guide for Every Site Type!
Color is a crucial part of your communication strategy, especially for your website. I’ve worked with lots of sites, so have a little insight into how the best colors for your website are not only about aesthetics. Instead, they can dramatically impact user engagement both on a local and global level. In this guide, I’m […]
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I Tested 13 Translation Sites to Find the Most Accurate Online Translator – Here’s What I Found
On this blog, we have discussed many different translation services, from Google Translate and DeepL to AI translation tools and more. But so far, we haven’t tested how accurate all of these translation sites are compared to each other. That’s what we want to change with this article. Below, we are looking at some of […]
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Will a Character and Word Counter Tool Improve Your Multilingual SEO?
When expanding your website to global markets, even minor details can have a significant impact on your search visibility. I find one of the most overlooked yet powerful tools for multilingual websites is a simple character and word counter. These tools provide plenty of benefits for your international SEO strategy and help you refine content […]
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DeepL Write Review: Our Take on Whether This Tool Can Help You Create Better On-Page Translations
It’s a common scenario: you’re working hard to expand your website’s global reach, but something’s not quite right with your translations. Maybe they sound too rigid, miss cultural nuances, or don’t capture your brand’s voice in other languages. While machine translation is cutting edge technology, nailing the nuances still requires careful attention to detail. The […]
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