Nick Schäferhoff

Author at TranslatePress
differences between search engines

Key Differences Between Search Engines: A Complete Guide

By Nick Schäferhoff
Last Updated: October 10th, 2024

When thinking of search engines, the first one that probably comes to mind is Google. It’s become so ubiquitous, we’ve even turned its name into a verb. However, Google is far from the only option. There are many other search engines out there, each with significant differences. The one thing they all have in common […]

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translatepress seo pack

The TranslatePress SEO Pack in Depth: A Step-by-Step Guide

By Nick Schäferhoff
Last Updated: October 10th, 2024

The SEO Pack is an incredibly useful add-on to the main TranslatePress plugin. It allows you to convert important SEO elements for your site into other languages. Together with hreflang tags, this helps you more easily rank your content for the right keywords in the language markets you are targeting. If you’re not an SEO […]

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international blog

Start an International Blog: 5 Steps to Global Blogging Success

By Nick Schäferhoff
Last Updated: October 1st, 2024

Opening up your blog to a global audience can be a super effective way to accelerate its growth. It allows you to attract a wider audience and speak to potential readers and customers in their own language. But, contrary to popular belief, international blogging is more than just translation. In fact, it’s not as easy […]

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history of google translate

The History of Google Translate (2004-Today): A Detailed Analysis

By Nick Schäferhoff
Last Updated: July 9th, 2024

Machine translation tools have revolutionized global communication. They make it possible for people around the world to talk, connect, and do business with each other. And in this post, we want to look at the history of one solution that has consistently been at the forefront of this change: Google Translate. For many, Google Translate […]

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bad chinese translations

Bad Chinese Translations Explained: 10 Reasons Why They Happen

By Nick Schäferhoff
Last Updated: May 22nd, 2024

Bad translations from and to Chinese are popular staples of online lists about translation fails. You can find countless of them on the Internet, most often containing images of public signs and menus from China. And, admittedly, some of them are pretty funny. However, instead of merely stopping at “Haha, this is amusing” and moving […]

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local seo tips

Local SEO Tips & Strategies: How to Ace Local SEO in WordPress

By Nick Schäferhoff
Last Updated: September 12th, 2024

In this post, we are collecting some essential tips for mastering local SEO. Local optimization for search engines is especially important for business owners, specifically those who run brick-and-mortar stores in addition to their website or have multiple locations in different areas. It lets you earn organic traffic from consumers in your vicinity, rather than […]

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How to Create Your Own Language

How to Create Your Own Language in 7 Steps (+ Fun Tips & Tools)

By Nick Schäferhoff
Last Updated: March 21st, 2024

If you could create your own language, what would it sound like? What rules would govern it? How would it be different from other, existing languages? These are interesting questions, aren’t they? We usually think of language as something that already exists and that we choose to or are forced to learn, not something we […]

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hreflang canonical

Hreflang and Canonical Tags: The Only Guide You’ll Ever Need

By Nick Schäferhoff
Last Updated: March 7th, 2024

Hreflang tags and canonical tags are indicators for Google and other search engines for which web pages to index and show to certain searchers. They are both important factors for multilingual SEO. However, the two types of tags have different functions. That’s why it’s important not to confuse them or use them interchangeably. Otherwise, it […]

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translate german website to english

How to Translate a German Website to English (2 Easy Ways!)

By Nick Schäferhoff
Last Updated: January 17th, 2024

In this article, we want to talk about different ways to translate a German website to English. We will concentrate on two different angles for that. For one, we will show you how you can translate any German website you encounter on the web into English. At the same time, and more importantly, we also […]

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translation fails

Worst Translation Fails & Mistranslations: 20+ Hilarious Examples

By Nick Schäferhoff
Last Updated: July 15th, 2024

Translation fails and mistranslations are probably as old as language itself. Ever since humans started speaking have we likely begun misunderstanding each other. Very often, these mishaps are harmless. However, they can also be quite funny and, in certain contexts, even have serious consequences. To shine a light on these instances, in this post, we […]

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